D.K. Verma1, K.N.S. Banafar2, M.R. Chandrakar3 and Dilip Kumar4
1, 2 ,3 Department of Agril. Economics, I.G.K.V., Raipur (C.G.)
4 Department of Agril. Extension, I.G.K.V., Raipur (C.G.)
Abstract: About 80 per cent population lives in rural area and 60 per cent of rural population is unemployed or underemployed. It implies that majority of rural people are poor and poverty stricken. Pressure on agricultural land is increasing year after year due to fragmentation of land, industrialization, urbanization and also population explosion. Thus there is a need activity like poultry farming, poultry has been attached in a number of central and state government sponsored scheme such as Integrated Rural Development Programme (IRDP), Special Livestock Production Programme (SLPP), Tribal Development Programme (TDP), and Special Livestock Breeding Programme (SLBP) to encourage poultry farming among rural poor’s.
Keywords: Marketing, Rural, Poultry, Tribal
REFERENCES
Bhardwaj, S.P., K.P.S. Nirman, R.K. Pandey, and M.S. Kaushik, (1996) “Study of Marketing of Broiler in Haryana”, Indian Journals Agricultural Marketing., Vol. 10 No. pp. 118.
Biswas, S., A. Goswami, C. Jana, A.K Das, and A.K. Pal, (2003) “A Study on Broiler Chicken Production and Marketing Situation in Coastal belt of West Bengal”, Indian Journal of Animal Health,
42(1): 51-57.
Kumar., Rajendran (1991) “Problems in Production and Marketing of Broilers”, Poultry Review, 22(6):23-24.
Kumar., Rajendran, R. Prabhakaran and S.R. Subramaniam (1989) “Fixed Investment in Broiler Farming”, Indian Poultry Review, 21(5): 25-27. Moorthi, A.S., M. Mahendar, M.N. Ahmed, and P. Rama Rao (1988). “Poultry Farming is more Profitable than Investment in Bank”. Poultry Adviser. Vol . 21(4), pp .45-48.
Sahu, R.M. and D.K. Shrivastava (2000)
“Marketing of Broiler in Gwalior District of Madhyapradesh”, The Bihar journals of Agricultural Marketing , Vol. 8(4): 452.
Shrivastava, A. (1999) “Economics of Poultry Production and Marketing in Jabalpur District”, (M.P.) Economics of Poultry Production and Marketing in Jabalpur-District, 46.
Singh, S. (1995) “Marketing of Poultry Products – Broiler Marketing”, Indian Journal of Agricultural Marketing, 9(1): 51-61.